With more than 30 years of B2B sales productivity expertise, Jim is responsible for ensuring that the Brainshark field force is ready to sell, leveraging the power of the Brainshark sales readiness platform. As a recognized thought leader in the sales enablement field, he is a resource for Brainshark clients to go to for best practices and innovated approaches to enabling the modern salesforce. Jim previously headed the sales enablement research practice at SiriusDecisions, where he provided clients with data and insight to maximize sales effectiveness and accelerate revenues. He has held various positions in sales, ranging from individual contributor, sales management and sales leadership. Today, he uses his knowledge and expertise of key sales enablement trends to help shape and execute Brainshark’s readiness strategy.